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3 SEO Strategies for Edtech Business

EdTech4Beginners

The Edtech industry is worth over $340 billion , and its value will keep rising as digital learning becomes even more common. On the flip side, this high demand also means an increase in the number of startups and new companies, making it a more competitive market. What Do the Best Edtech Websites Have in Common? Save costs.

EdTech 246
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Here’s why anecdotes are as important as data in edtech decisions

eSchool News

Yet, when it comes to edtech, the consensus industry-wide is that recommendations from your peers mean nothing when compared to data points. Don’t get me wrong – efficacy studies are crucial when comparing edtech solutions in the procurement decision process. Edtech evaluation is currently the Wild West.

EdTech 128
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7 principles for AI in education

eSchool News

Released at an October event on Capitol Hill, the Software & Information Industry Association (SIIA), the leading trade association for the business of information, released Principles for the Future of AI in Education , which will help the edtech industry as it works alongside educators during AI-infused learning.

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The Best Edtech for Students Is Backed by Research. Here’s What to Look For.

Edsurge

The truth is edtech products that foster more learning than would happen in analogue settings can be difficult to find. So naturally, one of the big questions we face is, how can we help ensure effective edtech happens more often? We also suggest emailing researchers for access to journal articles that are behind paywalls. (If

EdTech 204
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How Some Edtech Companies Are Addressing a Lack of Employee Diversity

Edsurge

In an article last week , EdSurge shared a 2013 study by University of California, Berkeley economists Ross Levine and Rona Rubenstein, who analyzed the common traits of entrepreneurs and found that most entrepreneurs were white and male. The next logical question is, are those entrepreneurs’ companies any better, in terms of diversity?

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The Fault Lines Between Sharing and Shilling for an Edtech Product

Edsurge

The piece from Natasha Singer examines the murky relationship between edtech developers and the educators who tout their products. At issue is whether “ambassador” programs and other branding efforts, wherein companies give teachers T-shirts, gift cards and other perks, constitute ethical violations.

EdTech 71
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Conducting Edtech Impact Research in the ESSA Era

edWeb.net

have recently released the Guidelines for Conducting and Reporting EdTech Impact Research in U.S. These guidelines help clarify how research is conducted and how information is presented to users of edtech products based on the changes brought by the Every Student Succeeds Act (ESSA). K-12 Schools. About the Presenters.

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