From radios to electric vehicles, targeting “nonconsumers” pays off

The Christensen Institute

Too often, companies focus on grabbing market share away from competitors, rather than searching for untapped demand. Nonconsumers are a fertile market for Disruptive Innovations to take root, as Sony proved in the 1950s, and low-speed electric vehicle (LSEV) makers are showing today.

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A how-to guide for taking the guesswork out of innovation in emerging markets

The Christensen Institute

Sony founder Akio Morita actually advised against market research, urging instead to “carefully watch how people live, get an intuitive sense as to what they might want and then go with it.”. How can you build a successful business when potential customers are barely making ends meet?

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What nonconsumption means for investors and managers in emerging markets

The Christensen Institute

These priorities are typically affected by the size of an opportunity and the margins the company needs in order to stay profitable. As such, executives need to create a new business unit that is designed to meet their specific needs.

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This Workforce Partnership Trains Tech Talent. Can It Boost Civic Engagement Too?

Edsurge

A couple decades later, tractors were assembled here for Caterpillar, the construction machinery company. They have been working with local governments and tech companies to design solutions to problems such as homelessness, water conservation and clean energy. SAN LEANDRO, Calif. —

Impatient with universities’ slow pace of change, employers go around them

The Hechinger Report

With a huge shortage of college graduates in data and computer science, tech companies are taking matters into their own hands and providing education directly to prospective tech workers. It usually manages to fill just two or three of those positions, Soni said. Soni is more blunt. “We’ve

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Is disruptive innovation driving K-12 privatization?

The Christensen Institute

Steel and RCA were toppled by upstarts like Nucor and Sony. When it comes to schooling, most parents value not just the academic learning that schools provide, but also the caretaking role that schools meet for working parents. When people tell the story of disruption in the computer industry, the narrative usually focuses on how desktop computer companies like Apple disrupted incumbent minicomputer manufacturers like Digital Equipment Corp.

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WHAT’S NEW

techlearning

BENCHMARK EDUCATION COMPANY ADVANCEALL ( benchmarkeducation.com ) Benchmark Education Company (BEC) released Advance ALL, a new series motivating students to read with literary and informational reading text sets.

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Hack Education Weekly News

Hack Education

Via Inside Higher Ed : “ DeVry Parent Company Makes Pledges to Students.” ” Online Education and the Once and Future “MOOC” Chalkbeat investigates the Indiana Virtual School : “As students signed up, online school hired barely any teachers – but founder’s company charged it millions.” The Australian company provides courses for schools that decide to outsource their educational services. From tech companies, I guess?

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Hack Education Weekly News

Hack Education

Not really ed-tech-related, except for all those companies saying they’re “Uber for education.” ” Via Recode : “ Google CEO Sundar Pichai canceled an all-hands meeting about gender controversy due to employee worries of online harassment.” The Chan Zuckerberg Initiative ’s CTO, Brian Pinkerton , is leaving the company. ” Via Techcrunch : “ Sony wants to digitize education records using the blockchain.”

'Robots Are Coming For Your Jobs'

Hack Education

” I’ve looked at how for-profit colleges , MOOCs , and learn-to-code companies have tapped into these narratives in order to justify their products and services. Code.org is backed by a long list of technology companies – from AT&T to Amazon to Facebook to Google to Verizon. (I’ll For a complete look at who funded learn-to-code companies this year, visit funding.hackeducation.com.). Sony’s in the business.

Education Technology and the History of the Future of Credentialing

Hack Education

The Accrediting Commission for Community and Junior College (ACCJC), the accreditor for California’s community colleges, lost its appeal to the Department of Education in January and will have a year to resolve the issues surrounding its not meeting federal accreditation standards. It should perhaps make us question what’s going on with all those Silicon Valley companies who are actively peddling their alternative credentials as a substitute for a college degree.