How Tech Companies Woo Higher Ed (and What They Seek in Return)
Edsurge
DECEMBER 27, 2017
But Christmas came early for some higher-ed institutions in the form of freebies and discounts from big technology companies. Apple also reached out with iPad Pros and other hardware at a discounted rate. But these efforts are part of a longer-term strategy for these companies to train future workers in their technology.
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