Colleges Are Striking Bulk Deals With Textbook Publishers. Critics Say There Are Many Downsides.
Edsurge
MAY 23, 2019
While in Big Soda the main players are Coke and Pepsi, their equivalent in the publishing industry are Pearson and Cengage (which has announced that plans to merge with McGraw-Hill). That’s one argument made by the Scholarly Publishing and Academic Resources Coalition, or SPARC, which advocates for lower textbook costs and OER.
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