Why gamification works [Part 1]
JULY 17, 2018
Building on my curiosity about the way games like Candy Crush affect our minds, I thought we’d take a closer look at gamification. Gamification generally refers to the overlay of game-like elements (point scoring, advance through levels , competition, social recognition/leaderboards) to non-game situations – such as shopping – think loyalty point and coupon systems. Gamification versus play. The post Why gamification works [Part 1] appeared first on NEO BLOG.