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Pearson Creates New Direct-to-Consumer Division

eSchool News

Pearson , the world’s leading learning company, today announces the creation of a new direct-to-consumer division as it looks to further strengthen its focus on building a direct relationship with learners around the world. Pictures, joins Pearson as Chief Marketing Officer and Co-President – Direct-to-Consumer.

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Pearson Bets on Adaptive Learning (Again) With $25M Acquisition of Smart Sparrow

Edsurge

Last week, Pearson announced it paid $25 million to acquire Smart Sparrow’s technology, in a move that the publisher says will bolster the digital infrastructure that will soon support all its future higher-education offerings. As part of the deal, most of its staff will join Pearson. million in venture capital.

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Pearson, an Investor in Knewton, Is ‘Phasing Out’ Partnership on Adaptive Products

Edsurge

Throughout the past decade, Knewton ’s adaptive learning technology has been backed by some of the biggest names in the both the publishing and venture capital community. Now one of its most high-profile content partners and investors, Pearson , is pulling back.

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K-12 Dealmaking: Pearson Snaps Up Australian Company, VIPKid Raises $80 Million

Marketplace K-12

Pearson announced a $25 million acquisition of an Australian digital learning company, and China-based VIPKid's raised $80 million in new venture capital funding. The post K-12 Dealmaking: Pearson Snaps Up Australian Company, VIPKid Raises $80 Million appeared first on Market Brief.

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7 principles for AI in education

eSchool News

The principles were developed by the SIIA AI in Education Steering Committee, which includes AllHere, ClassDojo, Cengage, D2L, EdWeb.net, GoGuardian, InnovateEDU, Instructure, MIND Education, McGraw Hill and Pearson. “AI

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When Colleges Sign ‘Inclusive Access’ Textbook Deals, Can Students and Professors Opt Out?

Edsurge

PIRG obtained 52 contracts between 31 colleges and major publishers, including Cengage, McGraw-Hill and Pearson. And a multi-year agreement between Pearson and the University of Florida set “minimum usage rates” of 10,400 enrollments in 2017, which jumped to 47,000 in 2018. Using open-records requests, U.S.

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Targeting ‘Inclusive Access’ Deals, College Bookstores Sue Textbook Publishers and Retailers

Edsurge

McGraw-Hill Global Education Holdings, Pearson Education Inc., Cengage Learning Inc., Pearson is aware of this lawsuit and is reviewing the complaint. Named in the suit are Barnes & Noble Education Inc., Follett Higher Education Group Inc., and the Educational Publishers Enforcement Group.