Hitting Reset, Knewton Tries New Strategy: Competing With Textbook Publishers

Edsurge

Knewton drew heaps of hype and investment by promising to provide artificial-intelligence technology to major textbook companies to make their content more adaptive. Now the company has pivoted, and it is poised to formally announce its own online courseware that will compete head-to-head with those publishing giants. So the company has hit the reset button. The company plans an official launch in January, in hopes that more professors will adopt them for the fall.

Jose Ferreira Steps Down as Knewton CEO, Eyes Next Education Startup

Edsurge

Knewton has decided to step down from the perch and lay low—for now. Yesterday, the New York-based company announced that Ryan Prichard, who has been with the company since July 2012, most recently as Chief Technology Officer, will assume the CEO position. Ferreira, who founded the company in 2008, will remain on the company’s board of directors. It’s a dubious assertion, although the company did try to trademark the term.).

The Business of Ed-Tech: 2017 So Far

Hack Education

And indeed, according to my calculations too, the amount of money invested in education technology companies is up from this time last year and up from this time in 2015 as well. So far this year, there have been 95 investments in ed-tech companies, totaling $1.8

With Eyes on Asia, Kidaptive Raises $19.1M to Grow Its ‘Invisible’ Adaptive Learning Platform

Edsurge

based company now touts itself as a provider of adaptive-learning technologies for educational content providers. The company has refocused its business and research around what it calls its “Adaptive Learning Platform.” In 2015, Kidaptive acquired Hodoo English, a language-learning company, in a deal that established Kidadaptive’s Korea headquarter. The company’s Adaptive Learning Platform works in a number of ways.

Machine Teaching, Machine Learning, and the History of the Future of Public Education

Hack Education

Companies have been selling their products – textbooks, workbooks, maps, films, and so on – to schools for well over a century. Pearson, for example, was founded (albeit as a construction company) in 1844 and acquired along the long history various textbook publishing companies which have also been around since the turn of the twentieth century. Their products will make teachers’ work easier, faster, companies have always promised.

The Asian Money Fueling US Edtech Investments

Edsurge

So states a recent Wall Street Journal report on the tens of billions of dollars that Chinese companies have poured on U.S. To adapt, many companies are investing domestically, particularly in China, where edtech companies raised more than $1.2 Increasingly, Asian companies are also investing abroad to find fresh ideas and tools to bring to their local markets. Edtech Companies With Asia-Based Investors. Based Company. Company.

Hack Education Weekly News

Hack Education

Here are the education technology companies that have raised money from ISPs. I’d totally forgotten that Zynga was still a thing, but apparently the company has enough money to subsidize gaming courses. Via Edsurge : “ Pearson , an Investor in Knewton , Is ‘Phasing Out’ Partnership on Adaptive Products.” Here’s a look, from Edsurge , at the company’s involvement in education, so that’s just swell.). Education Politics.

Hack Education Weekly News

Hack Education

Via The Washington Post : “ Student loan companies reach $21.6 From the Knewton blog : “ Introducing Knewton Product Updates for Fall 2017.” ” Robots and Other Ed-Tech SF. “ Imagine how great universities could be without all those human teachers ,” says Quartz , lauding the fantasy that robots will replace teachers. ” Via Campus Technology : “BYU Researchers Aim to Stop Robots from Eating Tables with Wikipedia.”

Hack Education Weekly News

Hack Education

” I’ll be adding student loan company Quiklo to the ed-tech dead pool. Via Campus Technology : “Digital credentials company Credly is adopting the Credential Transparency Description Language (CTDL), a common markup language designed to improve discoverability of certifications, badges and other verified achievements. ” Inside Higher Ed on Knewton ’s “pivot.” ” Robots and Other Ed-Tech SF. (National) Education Politics.

Hack Education Weekly News

Hack Education

” Via The Chronicle of Higher Education : “ For-Profit Companies With the Highest Enrollments at Their Colleges, Fall 2016.” Via CNBC : “ Google , Apple and 13 other companies that no longer require employees to have a college degree.” The ed-tech company Gaggle is peddling a “ solution ” to teachers’ strikes , apparently. ” Robots and Other Education Science Fiction. The company has raised $182.3

MOOC 54

Education Technology and the Ideology of Personalization

Hack Education

Facebook, like many digital technology companies, promises that in exchange for collecting your personal data – your name, your age, your gender, your photos, metadata on your photos, your location, your preferences, your browsing and clicking habits, your friends’ names – it will deliver “personalization.” ” Data can be shared with any company that Facebook deems necessary. This is part nine of my annual review of the year in ed-tech.

Education Technology and the Power of Platforms

Hack Education

At the time, I wrote about the importance of APIs; the issues surrounding data security and privacy; the appeal of platforms for users and businesses; and the education and tech companies who were well-positioned (or at least wanting) to become education platforms.

The Business of 'Ed-Tech Trends'

Hack Education

Tom Webster, the VP of strategy at the market research firm Edison Research, argued that the report should be viewed as “an extremely effective piece of content marketing,” pointing to the number of slides that cite data about or by a portfolio company of Meeker’s employer, the venture capital firm Kleiner Perkins Smith Caulfield. “Why are there 72 slides about gaming, from a company invested in EA, Zynga, Mobcrush, and Magic Leap?”

Hack Education Weekly News

Hack Education

” From this week’s article: The prosecutor also said that Mr. Dance concealed about $12,000 in payments he received through his consulting work in 2015, including $4,600 from an organization called the Education Research and Development Institute – ERDI for short – that pays superintendents to attend meetings with educational tech companies. Yes, “that pays superintendents to attend meetings with educational tech companies.”

MOOC 53

Hack Education Weekly News

Hack Education

” More news about a data breach at a testing company in the infosec section below. Edsurge covers Clever ’s new product “Clever Goals,” which takes the data that the company gleans about student usage of technology and sells it back to schools. From the press release : “ Knewton Launches Alta, Fully Integrated Adaptive Learning Courseware for Higher Education, Putting Achievement in Reach for Everyone.”

Hack Education Weekly News

Hack Education

The company said that the Department of Education’s decision to bar it from federal financial aid forced it to do so. Employees claim they were not notified that the company would be closing. Via Politico : “There’s no firm deadline for the Education Department to weigh in on whether a group of investors, which includes some with deep ties to the Obama administration, are effectively allowed to buy the University of Phoenix ’s parent company.

The massive experiment in New Orleans schools that few have noticed

The Hechinger Report

What’s different about the trend today is that educational technology companies are eagerly marketing software under the “personalized learning” label. It also invested in software like ST Math and the reading program Lexia, created by the Rosetta Stone company.

Hack Education Weekly News

Hack Education

” More on the Afghan robotics team in the contest section below. Also via Edsurge : “How Boundaries Between Colleges and Companies Will Continue to Blur.” “Mind-reading robo tutor in the sky” company Knewton has a new CEO , Brian Kibby , formerly with Pearson. for Robotics Contest.” Robots and Other Ed-Tech SF. Tutoring company Clark has raised $2.2 The learn-to-code company has raised $1.62

Hack Education Weekly News

Hack Education

“These Universities Are Training the World’s Top Coders,” according to Fast Company , which claims the best “coders” (whatever the hell that means) come from the Russian Federation College, ITMO University (Russia), Sun Yat-sen Memorial Middle School (China), and Ho Chi Minh City University of Science (Vietnam). Jose Ferreira is stepping down as the CEO of Knewton. “Could robots be marking your homework ?” Education Politics.