Remove 2011 Remove Adobe Remove Mobility Remove Social Media
article thumbnail

Can Marketing Automation Bring College Enrollment Numbers Up?

Edsurge

And increasingly, colleges are shifting to digital marketing strategies, social media outreach and mobile platforms. According to the report, the number of organizations using marketing automation from 2011 to 2014 grew 11-fold. Others like Adobe Campaign and Oracle Eloqua are contenders and niche players.