Why development organizations should be more like Netflix and less like Blockbuster
The Christensen Institute
MAY 24, 2017
In 2000, when Netflix was still a small and fledgling company, it offered itself to Blockbuster, the world’s largest video, DVD, and game rental company for $50 million. Netflix was a very tiny company with mounting losses, and one with a very uncertain future. For example, in order for Blockbuster to grow, the company needed to open and manage as many stores as the market allowed. Fewer than.05% of companies reach annual revenue of $100 million.